In a world where Atari was still next-gen, and MTV had yet to be launched, little baby me was born. The year, 1979. It was the Summer Sony launched their iconic Walkman. I grew up in the 80s. No mobile phones (at least not for kids), no commercial internet, entertainment consisted of Saturday morning cartoons, mashing buttons on your Gameboy, camping, and using your imagination. Imagination persisted, but the world as we knew it was changing fast, the digital evolution had begun.

By the late 90’s, dot-com was on the rise, and I wanted in. I started my career as a Junior Webdesigner at World Online. A humble job, but heck, at the time I’d take anything to be part of the evolution. Now, 21 years later, with a full Infinity Saga behind us, I have learned that the online evolution is never ending. These days I mainly focus on online marketing and usability. To generate awareness, and to make it as easy as possible for your customers to reach – your – desired goals.

I specialize in

Design & Branding

From young and playful to clean and casual, from scratch or within your brand identity.​

UX & Usability

Both in designs and in advice I keep the customer journey and optimal conversion in mind.

Online Marketing​

I can give full strategy advice or help you improve your current online marketing efforts.

My experience
  • Automotive
  • B2B
  • B2C
  • Fashion
  • Finance
  • Fintech
  • Oil
  • Retail
  • Travel

Design & Branding

Adobe Creative Suite (any tool) 100%
Corporate branding & positioning 100%
Copywriting (Dutch & English) 100%
Studio photography
80%

Online Marketing

Email marketing 100%
Social media marketing 90%
Affiliate marketing 100%
SEO & SEA 90%

UX & Usability

Sketch & Invision Studio 100%
HTML & CSS 100%
A/B testing 100%
Customer journey optimization 100%

Management

Team & department management 100%
SCRUM & project management 100%
Content planning & management 100%
Professional internship guidance 100%
Google Ads Certified Professional
LinkedIn Certified Professional

Personality

ISFJ-A

Whether subordinates, colleagues or managers, Defenders share the goal of putting good service and dedication above all else. Either by helping customers directly, helping coworkers get projects finished on time or helping teams keep organized and productive, people with the Defender personality type can always be relied on for their kindness and ability to listen to concerns, and to find ways to resolve them. Win-win situations are Defenders’ bread and butter, and no one takes quite the same pleasure in finding satisfying resolutions to day-to-day challenges. Source: 16personalities.com

About me